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Veterans Affairs

Client:
US Veterans Affairs

Campaign:
Comprehensive Vision Care

Medium:
Web video and DVD

Description:
8 minute marketing DVD created to educate veterans and their families about vision care services available through the VA Palo Alto Health Care System.

Campaign:
Construction Documentation

Medium:
Photography

Description:
The VA has been expanding healthcare facilitates for our veterans. OneWorld Photo has been on the site of several VA building projects, documenting the site development and building construction. Our photographers have shown the progress from groundbreaking, foundation pouring, and framing to interior finishing and finally ribbon cutting ceremonies. The images here showcase the development of the Defender’s Lodge in Palo Alto, CA.

Campaign:
Expressive Typography

Medium:
Digital Illustration

Description:
OneWorld created graphical content on Moral Injury for a multi-media e-book to be used as an educational product targeting vets, families. OneWorld carried out interviews with VA clinicians and reviewed existing research to visualize each component of ‘Moral Injury’. After a few months in, it was agreed that the original approach of using informational graphics would not work. OneWorld came up with the solution of using Expressive Typography as the gateway to communicating the feelings and the “back story” around these abstract terms. We developed a script and created unique illustrations for each line of copy.


 

Campaign:
Healthcare PSA

Medium:
TV PSA

Description:
PSA created for the VA Palo Alto Health Care System, to encourage more veterans of Iraq and Afghanistan to take advantage of their VA health benefits.